Taylor Swift effect contributes to record women’s Super Bowl ratings

Taylor Swift effect contributes to record women’s Super Bowl ratings

There was not a blank space when it came to Super Bowl viewership. As was announced on Monday, Super Bowl 2024 averaged 123.4 million viewers on CBS platforms, a record not just for the Super Bowl but for any event since the 1969 moon landing, and an increase of about 7 percent from last year’s … Read more