This comforting ice cream flavor was the most-purchased in all 50 states in 2025
Americans are increasingly curious about ice creams that market themselves as healthier alternatives, but data shows they keep returning to tried-and-true brands and flavors. In celebration of National Ice Cream Day, online grocery platform Instacart offered the scoop on what flavor most Americans are buying. Vanilla was the most-purchased ice cream flavor in 2025, according to Instacart data. It … Read more