Meta Platforms has signed a multi-year deal to become the first “official fan technology partner” of Ultimate Fighting Championship (UFC), whose CEO was elected to the Facebook parent’s board in January. Under the deal, Meta will provide UFC fans a deeper immersive experience through its services, with its text-based platform, Threads, becoming the league’s official social … Read more
Fox Entertainment and Hulu announced Thursday a multi-year content deal whereby the Walt Disney-controlled streaming platform will retain the streaming rights for Fox’s extensive programming slate. The agreement includes an expansion of their platform marketing arrangement, reportedly valued at over $1.5 billion across four years, according to Deadline. The new deal builds upon both firms’ partnership spanning more than two years, … Read more
Caitlin Clark has entered the same stratosphere as Michael Jordan. Clark, the No. 1 pick in this year’s WNBA Draft, has signed a multi-year partnership with Wilson, becoming the first athlete to do so since Jordan in the 1980s, according to Boardroom. Wilson produces the official ball for the WNBA, and the union will include … Read more
The Mad Dog will be barking on “First Take” for years to come. The Post has confirmed that Chris Russo has signed a multi-year extension with ESPN to continue appearing on the debate program hosted by Stephen A. Smith. The news was first reported by Front Office Sports’ Michael McCarthy. Chris Russo will continue to … Read more