Bama Rush star steps back from recruitment that coach called ‘psychological warfare’

Bama Rush star steps back from recruitment that coach called ‘psychological warfare’

University of Alabama senior and Zeta Tau Alpha member Kylan Darnell has announced she is taking a “step back” from recruitment and from posting about the sorority rush craze sweeping college campuses. Darnell, the reigning Miss Ohio Teen USA, has spent the past three years sharing an inside look at sorority life, becoming one of … Read more

Inside the wild, pricey sorority rush season, fueled by TikTok, helicopter moms and hired consultants

Inside the wild, pricey sorority rush season, fueled by TikTok, helicopter moms and hired consultants

Talk about a mad rush. Recruitment season for Greek life at college campuses across the country starts this weekend, which means it is time once again for the spectacle that is #RushTok: TikTok’s viral display of synchronized dances, outfits of the day, and endless theme costumes inspired by “Grease,” “Barbie” and “Top Gun” — with … Read more

Pushy moms are blowing $10K on Gucci bags, Cartier rings to give their daughters a leg up during sorority rush: ‘I want it more than her’

Pushy moms are blowing K on Gucci bags, Cartier rings to give their daughters a leg up during sorority rush: ‘I want it more than her’

Don’t mess with these mamas. Colloquially known as “the NFL draft for women,” sorority rush has officially begun — and a new reality show is honing in on the overbearing moms who’ll stop at nothing to get their daughters into their desired house. “For every girl going through rush, there’s a mom behind her that … Read more

Bullying, racism and ‘hotness’ rankings: New doc makes bombshell allegations about Alabama sororities

Bullying, racism and ‘hotness’ rankings: New doc makes bombshell allegations about Alabama sororities

University of Alabama’s sorority recruitment week has been a smash hit on TikTok as blonde-haired college freshman don their best pink outfits, but the campus’ Greek life has had its fair share of controversies from racism to bullying, a new documentary claims. The craze has caused many young women to find solace and friendship in … Read more