Lays announces wild new potato chip flavors to hit shelves this fall — including some surprising sweet treats



Lays announces wild new potato chip flavors to hit shelves this fall — including some surprising sweet treats

Your Thanksgiving dinner now comes in a Lay’s chips bag.

Lay’s has just announced its new Holi-LAY’S lineup — but you’ll have to wait to try them. The brand — which is owned by PepsiCo — will drop two new holiday flavors at the end of October.

The Texas chips maker will release the Cheddar Scalloped-Style Potatoes and the Roasted Holiday Turkey-flavored chips on Oct. 25 — the company even has a countdown on its site. Fans looking for a sweet and savory snack can also scoop up the Lay’s Maple Bacon chips, hitting store shelves on Nov. 8.

To wash it all down, Pepsi released a Vanilla & Cream soda, which brings the “rich vanilla and smooth cream flavors to the great taste of Pepsi,” the company said in a press release.

Lay’s is dropping Cheddar Scalloped-Style Potatoes, Roasted Holiday Turkey and Maple Bacon potato chip flavors Lay’s

Sugar-conscious customers can get in on the new flavor as the Vanilla & Cream soda comes in Original and Zero Sugar in 12-pack cans and 20-ounce bottles.

“Pepsi has always known how to make great-tasting cola even more exciting, and our newest flavors are the latest example,” said Gustavo Reyna, vice president of marketing at Pepsi. “If you’re looking to indulge in a little treat this season, Pepsi Vanilla & Cream brings rich vanilla and smooth cream flavors to the unmistakable taste of Pepsi for something that feels nostalgic, new and undeniably delicious.”

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Come December, Lay’s eaters also can indulge in two chocolatey potato chips — the Wavy Milk Chocolate and Wavy Dubai-Style Dark Chocolate covered potato chips.

Lay’s will release the Wavy Milk Chocolate and Wavy Dubai-Style Dark Chocolate potato chips this fall Lay’s

The highly anticipated snack will be available in “select retailers” on Dec. 1 but then expand to more stores in 2027.

Lay’s revealed the full potato chip lineup coming this fall:

  • Lay’s Cheddar Scalloped-Style Potatoes:
    All the creamy, cheesy deliciousness inspired by scalloped-style potatoes in a crispy chip made for savoring.
  • Lay’s Roasted Holiday Turkey:
    Roasted turkey flavor and rich gravy taste make every gathering a little more delicious. Taste the Joy of Flavor.
  • Lay’s Maple Bacon:
    Making its U.S. debut, this flavor delivers the perfect balance of sweet maple flavor and smoky bacon taste in every crunchy bite. Perfect for savoring the season. 
  • Lay’s Wavy Milk Chocolate:
    Taste the Lay’s Wavy crunch you love, covered in mouthwatering milk chocolate for a sweet-and-salty treat that’s made for holiday gatherings.
  • Lay’s Wavy Dubai-Style Dark Chocolate:
    Dark chocolate and pistachios come together with Lay’s signature Wavy crunch for a unique sweet-and-savory snacking experience.
The Vanilla & Cream flavor is now out on store shelves in Zero Sugar and Original Pepsi

“With this year’s Holi-LAY’S lineup, we’re bringing fans flavors inspired by courses on the holiday table, so they can taste the joy of the holiday season before the table has been set and after it’s been cleared,” said Denise Truelove, senior vice president of marketing, PepsiCo Foods.

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