What is ‘Girlhood’? TikTok’s viral advice blog for Gen Z girls explained


A new blog has gone viral on TikTok, and Gen Z girls are flocking in droves to the site.

Being a teenage girl is hard — and social media and societal pressures don’t make it any better.

But some are finding solace in an online community dedicated to all the ups and downs of being a girl called Girlhood. The blog-style forum allows teen girls to seek advice from other girls who have been through similar situations.

Mia Sugimoto and Sophia Rundle founded the site in August and describe it as an “organization encouraging teenagers to share their stories and find the support they need.”

The Post has reached out to Sugimoto and Rundle for comment.

The advice given in response is honest, gentle, conversational and genuine. The relatability and easy access to guidance from girls of a similar age or slightly older who have gone through it themselves has allowed for the site to go viral, with the TikTok page gaining 84,400 followers and 1.4 million likes since posting its first video on Aug. 20, and the Instagram page garnering a following of 13,100.

Young Gen Z girls can submit their stories through a submission form, asking for advice on any topic such as break-ups and school. Stories can be “funny, scary, relatable, or entertaining,” and girls over the age of 15 can apply to be a Girlhood respondent to the submissions and offer advice.

Those who apply to be advice-givers will respond to questions that will allow the creators to “gauge your character and the type of advice you’d give” prior to choosing them. They note that the application process is “so selective,” being admitted is a resemblance of leadership, responsibility and kindness.

“We want every girl to know that they belong and that there are girls all over the world willing to help,” the website explains. “Every girl has a story, and Girlhood gives them a chance to share it.”

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Chief Medical Officer of The Jed Foundation (JED) Dr. Laura Erickson-Schroth told The Post that there are benefits to hearing from other young people about their own personal experiences and advice.

“People your age may have gone through similar experiences, and may be able to share how they have navigated friendships, relationships, or academics. Hearing from peers can remind you that you’re not alone,” she said. “For many young people, social media can offer opportunities for community and connection.”

To share a story on the Tumblr-esque site, girls should specify in their form whether the story is for entertainment purposes or if they want genuine advice from one of the respondents. The submission will then be anonymously posted on the blog “in order to reach a larger audience of girls struggling with similar issues,” but you can also write in your submission that you don’t want it publicly on the site.


TikTok's viral 'Girlhood' website explained
Stories can be “funny, scary, relatable, or entertaining,” and girls over the age of 15 can apply to be a Girlhood respondent to the submissions and offer advice.
Instagram/msgirlhood

The “Read” section of the site is split up into three parts: “Our blogs,” which include articles and advice from the founders, “Your blogs,” which shares the blog post submissions not asking for direct advice, and “Advice 2 girls,” showing the advice given to inquiries by the Girlhood team.

For example, one published blog submission details a story of a toxic friendship and how the person moved on.

Over on the “Advice 2 girls page,” one person begs the question, “How do I become okay with not having a lot of friends?”


TikTok's viral 'Girlhood' website explained
Mia Sugimoto and Sophia Rundle founded the site in August.
Instagram/msgirlhood

However, Erickson-Schroth noted that a peer or online community can only provide so much support.

“While talking to a friend can help to normalize mental health issues and make us feel like we’re not alone, when it comes to emergencies, it’s important to bring a trusted adult into the conversation,” she advised. “Additionally, what works for one person doesn’t always work for another. Connecting with a professional can help us to explore coping skills and tools specific to us as individuals.”

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The popularity of all things girlhood has heightened recently with a summer full of Barbie, Taylor Swift and Beyoncé, bringing women to the forefront of the pop-culture sphere and shaping conversations on girl power.

But not everything is pretty in pink for girls.


TikTok's viral 'Girlhood' website explained
The advice given in response is honest, gentle, conversational and genuine.
Instagram/msgirlhood

Recent reports from the Centers for Disease Control and Prevention (CDC) have revealed a bleak picture of teen girls’ mental health.

The CDC’s biannual Youth Risk Behavior Survey showed that 57% of teen girls felt persistently sad or hopeless in 2021, which is double the rate for teen boys (29%). Nearly one in three teen girls seriously considered attempting suicide.

The survey showed that hat nearly all indicators of poor mental health among high schoolers, including suicidal thoughts and behaviors, have increased in the last decade. Rates of anxiety, depression and suicidal thoughts particularly “increased dramatically” among female and LGBTQ+ students.

Results also revealed that a disturbing 14% of female high school students said they had been forced into sex without giving consent — compared to 12% in 2011. The new figure represents one in seven teen girls.


TikTok's viral 'Girlhood' website explained
Over on the “Advice 2 girls page,” one person begs the question, “How do I become okay with not having a lot of friends?”
Instagram/msgirlhood

While Girlhood is a great resource for seeking a community and advice from other girls, the founders include a disclaimer on the website’s homepage, clarifying that the advice is not from professionals and providing a link to crisis hotlines and resources.

The disclaimer reads, “Girlhood is an organization run by teenage girls, meaning we are not mental health professionals, authorized, or licensed by any means. our advice is a reflection of our experiences, lessons, and things we’ve dealt with in our personal lives. Girlhood is a blog geared towards lighthearted advice, not mental health counseling.”

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Erickson-Schroth told The Post that teens in distress are more likely to reach out to a peer around the same age than an adult, and sometimes it’s particularly beneficial to have that connection.


TikTok's viral 'Girlhood' website explained
While Girlhood is a great resource for seeking a community and advice from other girls, the founders include a disclaimer on the website’s homepage, clarifying that the advice is not from professionals.
Instagram/msgirlhood

“For example, young people who are considering reaching out to a therapist may benefit from hearing about positive experiences their friends have had connecting to mental health care,” Erickson-Schroth said. “It’s important to ensure young people are equipped to support their friends, but we also want to make sure that they know they can turn to a caring adult if needed.”

She also explained that the best therapists are curious, so having a generational gap between therapist and patient isn’t detrimental — they just need to be interested in learning.

“There are a number of unique stressors young people are facing right now. They’re concerned about issues like climate change, racial injustice, and school shootings. Validating what young people are going through can go a long way,” Erickson-Schroth shared.

If you are struggling with suicidal thoughts or are experiencing a mental health crisis and live in New York City, you can call 1-888-NYC-WELL for free and confidential crisis counseling. If you live outside the five boroughs, you can dial the 24/7 National Suicide Prevention hotline at 988 or go to SuicidePreventionLifeline.org.





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