Most Americans think snack foods have ‘too many’ ingredients — especially Gen Zers, millennials: survey

Americans believe 60% of snack foods have too many ingredients, according to new research. The survey of 2,000 general population Americans looked at respondents’ snacking habits and preferences, and the results revealed that many people are looking for simple options.For a majority of respondents (66%), the fewer ingredients a snack has, the more likely they … Read more

Gen Z’s $3 hack to beat the soaring cost of going out in NYC — tiny canned cocktails that pack a fierce punch

They’re known for being sober-curious — but a bite-sized new booze trend reveals that Gen Z hasn’t quite fully broken up with alcohol just yet. As the cost of going out on the town climbs ever higher, Zoomers who love the nightlife have found a new way to pregame affordably — they’re turning to tennis ball-sized Buzzballz … Read more

Exclusive | Desperate Gen Zers turn to social media to find jobs — why experts say older workers should, too

Battling historically high unemployment rates and increasingly job-hungry AI, young Americans looking for a leg up are increasingly turning to social media to broadcast their availability — and sometimes very loudly. And it appears to be working — a recent study found that 46% of Gen Z, who reportedly are often sending out as many as 1,000 applications per … Read more

Meet the 17-year-olds behind the finance world’s favorite Gen Z newsletter 

Wall Street’s new guilty pleasure started as a lunchroom debate between pre-calc and chemistry classes. Passing the Torch, a newsletter covering markets, economics, politics and culture, was founded in 2025 by Jasper Gould and Emile Chilingirian, both now 17, while they were sophomores at the prestigious Berkeley Carroll prep school in Park Slope. It now … Read more

Cash-strapped Gen Zers are tapping retirement funds to care for their kids and parents, study says

Cash-strapped Gen Zers are tapping retirement funds to care for their kids and parents, study says

They’re struggling to foot the Z bill.  Gen Z can no longer afford to revel in the footloose and fancy-free freedom of youth, as nearly half of twenty-somethings are financially supporting both a child and a parent simultaneously, forcing most to tap into their retirement savings just to stay afloat, per alarming 2026 data.  It’s a tough break for the … Read more

Fed-up parent issues Gen Z daughter contract to live at home with 8 demanding rules

Fed-up parent issues Gen Z daughter contract to live at home with 8 demanding rules

It’s putting the “rent” in parent. A college student who lives with her mom recalled the shocking moment she received a contract outlining rules she had to follow — or be forced to pay a $500 fine. “This was left for me without any conversation first,” the woman, who goes by Kayla, captioned a TikTok … Read more

How Gen Z ignited a premium protein-packed frozen yogurt resurgence

How Gen Z ignited a premium protein-packed frozen yogurt resurgence

Americans looking to satisfy a sweet tooth without abandoning their health goals are increasingly willing to spend as much as $20 on protein-packed frozen yogurt topped with premium ingredients ranging from pistachio cream to olive oil. Greek frozen yogurt, which generally contains more protein than regular frozen yogurt, is one variety of the dessert experiencing a surge … Read more

Exclusive | Influencers cause Gen Z partiers to wait in long lines and pay $300 for ‘VIP’ status at Jersey Shore bars

Exclusive | Influencers cause Gen Z partiers to wait in long lines and pay 0 for ‘VIP’ status at Jersey Shore bars

A four-hour wait and a pricey fast-pass lane aren’t just for Magic Kingdom anymore — it’s the new Saturday night at the Jersey Shore. Divey but beloved beach town bars such as The Parker House, Osprey, Jenks and D’Jais, once flooded by locals wanting to slug back a beer while listening to a cover band’s … Read more

What’s stopping Gen Z from finding true love?

What’s stopping Gen Z from finding true love?

A quarter of Americans believe their financial situation has stopped them from finding “true love,” according to new research. That was revealed in a new survey of 2,000 general population Americans, which examined the intersection of finances, dating and finding love. Younger respondents were more likely to believe their finances have prevented them from finding … Read more

What is the ‘Gen Alpha melody’? ‘Stolen’ tune is topping the pop charts — over and over again

What is the ‘Gen Alpha melody’? ‘Stolen’ tune is topping the pop charts — over and over again

You likely already know this little ditty. In 2019, Carl Martin, a Danish musician and musicology student, sat down to compose a song and struck what he believed was musical gold. He had crafted a four-note melody that he said “felt just right” and claimed it was the “best melody anybody in music has ever … Read more

‘Sober-curious’ Gen Zers are choosing quality over quantity when drinking: expert

‘Sober-curious’ Gen Zers are choosing quality over quantity when drinking: expert

The alcohol industry has long relied on young adults eventually becoming regular drinkers. Now, Gen Z is forcing the industry to shift as they embrace “sober-curious” lifestyles and search for quality beverages. A 2025 Gallup poll found that the percentage of US adults who said that they consume alcohol fell to 54%, the lowest rate in the 90 years … Read more

Gen Z is going broke on group tabs and trips because they’re too afraid to ask friends to pay back: report

Gen Z is going broke on group tabs and trips because they’re too afraid to ask friends to pay back: report

Money talks. Even if it is Z most touchy subject to broach between buds.  Still, the pushover Gen Zers who constantly pick up the check at group dinners, cover the tab after a round of happy hour drinks and loan loot to pals for concert tix and exotic trips are expending their generosity at a major cost.  … Read more

Exclusive | Gen Z blames parents for their failures — psychologists say they’re right, study

Exclusive | Gen Z blames parents for their failures — psychologists say they’re right, study

The kids are not okay — and they know exactly who to blame. According to new research, Gen Z is increasingly blaming their parents for their failures — subsequently choosing to go “no-contact” with not-so-loved ones as a survival strategy. The generation known for heightened anxiety, rigorous standards, hatred for happy hours and a deep love of … Read more

Shocking amount of Gen Z employees pretend to be productive at work: survey

Shocking amount of Gen Z employees pretend to be productive at work: survey

These 9-to-five phonies are just phoning it in.   Gen Z worker bees are only pretending to get the job done, buzzing around the office with paperwork to look busy and click-clacking on their keyboards to feign fastidiousness. This, according to stinging new data on the laziness of laborers.  “Sixty-six percent of employees and 73% of managers … Read more

Gen Zer sparks outrage after declaring she wants to ‘marry rich’ and not work: ‘Most toxic mindsets’

Gen Zer sparks outrage after declaring she wants to ‘marry rich’ and not work: ‘Most toxic mindsets’

She said what she said. Gender stereotypes have come a long way, but that isn’t to say that in 2026, some women are just fine giving up their careers to marry rich to never work another day in their lives. In the r/GirlDinnerDiaries forum on Reddit, one 20-year-old decided to do just that. She described … Read more

Gen Z and Millennials say they secretly judge people based on specific phone feature

Gen Z and Millennials say they secretly judge people based on specific phone feature

One in seven Americans says they secretly judge people based on their phone background, according to new research. The survey of 2,000 Americans found that 14% of respondents say they think someone’s phone background image says something about their personality. According to the data, younger Americans are most likely to use phone backgrounds as a … Read more

Parents exchange horror stories as doc pleads to stop buying potentially ‘deadly’ Gen Z must-have: ‘My son passed away’

Parents exchange horror stories as doc pleads to stop buying potentially ‘deadly’ Gen Z must-have: ‘My son passed away’

It may seem like child’s play, but this doc is dead serious.  A pediatric operating room surgeon is sounding the alarm of caution to mothers and fathers worldwide, advising the adults against buying e-bikes for their tykes as the outcomes could be fatal.  The whistleblower’s words of wisdom, shared virtually with over 16 million viewers, triggered a … Read more

Costco shoppers psyched for throwback fashion as Gen X status symbol sells out

Costco shoppers psyched for throwback fashion as Gen X status symbol sells out

They’ve got spirit; yes, they do! This past weekend, thousands of Gen X shoppers descended on Costco stores nationwide to procure the discount superstore’s latest viral hit: Esprit sweatshirts featuring the same crayon-colored logos made famous in the 1980s. Every colorway and every size of the fleece crewneck has already sold out online. The 1980s … Read more

Gen Z turns 70-year-old street seller into viral sensation — for ‘ludicrously capacious’ bag

Gen Z turns 70-year-old street seller into viral sensation — for ‘ludicrously capacious’ bag

It’s 8 a.m. and a crowd of trendy young women have swarmed a spot on West Houston and Sullivan Street in SoHo. But they’re not waiting for the latest fro-yo craze or a Harry Styles sighting. Instead, these cool downtown kids are waiting for a 70-year-old Romanian immigrant named Peter Farkas. A tall, burly man … Read more

Snack life: Who eats more ‘little meals’ — Gen Z or boomers?

Snack life: Who eats more ‘little meals’ — Gen Z or boomers?

Americans may love to snack, but younger adults appear to be taking the habit to another level, according to a new European survey that highlights broader shifts in eating habits. The survey of 2,000 adults, commissioned by European Mushrooms and reported by news agency SWNS, found that Gen Z respondents consumed an average of 81 snacks each … Read more