Americans are planning a secret twist in holiday decorating this year, new survey says



Nearly half of Americans are bored with how they celebrate the holidays — and two-thirds are planning a secret twist this year, according to new research.

The survey of 2,000 American homeowners with backyards looked at how many respondents are refreshing how they approach the holidays, finding that 44% agree that the typical way they celebrate feels tired.

Respondents said the twist involves switching up their traditional holiday menu (29%), while 18% plan to decorate completely differently.

The survey of 2,000 American homeowners with backyards looked at how many respondents are refreshing how they approach the holidays. Alessandro Biascioli – stock.adobe.com

Another 15% of respondents are putting a new spin on holidays this year by celebrating in an entirely new location.

While the majority are planning on being more social this season (60%), they’re hoping to bring the party to them.

Nearly two in three respondents want their home to be the “it place” this year (63%).

Nearly two in three respondents want their home to be the “it place” this year (63%). Talker Research / SWNS

Commissioned by Range Outdoor Living and conducted by Talker Research, the survey looked at how many Americans are hosting outside this winter and how they’re making it work.

Half of those who have ever hosted a holiday party have already had a winter holiday party outside (49%), and a third are planning to take their festivities outside this year (36%).

To ensure it’s exactly what they have in mind, 62% want to decorate more elaborately than usual, with the average respondent willing to invest $794 into making their backyard “holiday-ready.”

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62% of respondents want to decorate more elaborately than usual, with the average respondent willing to invest $794 into making their backyard “holiday-ready.” Talker Research / SWNS

Within their planning for the perfect party, food proves to be most important to get right (35%), but a very close percentage said it’s all about the vibe (33%).

According to those surveyed, a holiday event hosted outside would feel special just from a more relaxed atmosphere (27%) and the ability to flow freely between indoor and outdoor spaces (22%).

“There’s a reason everyone always ends up gathered around the kitchen island during a party. The kitchen is naturally where people come together, and bringing that experience outdoors creates even more opportunities to connect,” said Cody Fox, CEO of Backyard Discovery. “By extending the entertaining space into the backyard, hosts have more room to prepare food and cook while still being part of the celebration, and guests have more freedom to spread out and enjoy themselves. It’s a way to make hosting feel less stressful and more enjoyable for everyone.”

Another 15% of respondents are putting a new spin on holidays this year by celebrating in an entirely new location. Mihajlo Ckovric/Stocksy – stock.adobe.com

The average holiday host is usually up at 8 a.m. on hosting mornings, spending nine hours across cleaning, cooking, and decorating.

Many crunch to get everything done earlier, averaging that they’d love having guests over as early as 2:30 p.m. in order to have the rest of the day together.

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With all of the work that goes into hosting, 87% hope that their guests point out the small details.

Nearly half of Americans are bored with how they celebrate the holidays — and two-thirds are planning a secret twist this year, according to new research. Talker Research / SWNS

The survey also looked at how respondents are spending time outdoors even beyond the holidays, finding that 58% want their home to be guest-ready all year round.

Although 65% said the area they live in allows them to comfortably spend time outside during the winter, 40% don’t make the most of their yard during the colder months.

“We often think of winter as the season that keeps us indoors, but the hottest days of summer can be just as limiting,” said Fox. “When homeowners think about their backyard as an extension of their living space throughout the year, they open up more possibilities for how and where they spend time together.

Although 65% said the area they live in allows them to comfortably spend time outside during the winter, 40% don’t make the most of their yard during the colder months. Talker Research / SWNS

“Whether it’s a holiday gathering, a summer cookout or a casual dinner with friends, having a space that’s ready for different seasons gives hosts more flexibility and takes some of the pressure out of entertaining.”

Research methodology:

Talker Research surveyed 2,000 homeowners with backyards who celebrate a winter holiday who have access to the internet; the survey was commissioned by Range Outdoor Living and administered and conducted online by Talker Research between Sept. 22 and Oct. 1, 2026.



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