Monicas

Inside Santa Monica’s boozy street drinking plan to save struggling outdoor mall

by
Inside Santa Monica’s boozy street drinking plan to save struggling outdoor mall

Finally some good news about the Third Street Promenade area of Santa Monica, which has seen rampant closures in recent months and years. Mayor Caroline Torosis told the California Post the Entertainment Zone model that allows for open alcohol consumption, adopted in the summer of 2025, is working. “We’re testing out what works and what … Read more

The empty storefronts haunting Santa Monica’s Third Street Promenade

by
The empty storefronts haunting Santa Monica’s Third Street Promenade

A Santa Monica product designer is putting hard numbers to what locals have long known in their bones: nearly three in 10 storefronts on the Third Street Promenade sit empty. The designer built an interactive map tracking occupancy along the corridor, and the numbers aren’t pretty — 28.5% of storefronts are vacant, a bleak snapshot … Read more