‘Mental toughness’ campaign is just ‘toxic masculinity rebranded,’ journalist says

‘Mental toughness’ campaign is just ‘toxic masculinity rebranded,’ journalist says

Cult hero Nedd Brockmann’s gruelling 1600-kilometer charity run is part of a broader trend of men “repackaging mental health as mental toughness”, according to a writer who suggests the “blokeification of mental fitness” is “just toxic masculinity rebranded”. Conceding her “unpopular opinion” was “going to upset some people”, author and journalist Jill Stark stressed that Brockmann had … Read more

Prince Harry and Meghan Markle give their children Sussex title as last name as couple take heat for rebranded website

Prince Harry and Meghan Markle give their children Sussex title as last name as couple take heat for rebranded website

Prince Harry and Meghan Markle have adopted the Sussex title as their children’s last name, according to a report. Rather than being known as the Mountbatten-Windsors, the Duke and Duchess of Sussex’s kids will now be known as Prince Archie Sussex and Princess Lilibet Sussex, sources confirmed to Page Six. “The reality behind the new … Read more

New non-alcoholic White Claws roasted as rebranded seltzer water ‘for beer prices’

New non-alcoholic White Claws roasted as rebranded seltzer water ‘for beer prices’

The hard seltzer company White Claw has sparked a social media frenzy after releasing a new 0% alcohol variety pack with a hefty price tag. The drinks come in four flavors — black cherry cranberry, mango passionfruit, peach orange blossom and lime yuzu — and are designed to replicate the taste of the original White Claw Hard … Read more