The 13 best new luxury sleep products for sweet dreams

You’ve done all the things — soaked in a steamy bath, practiced a few yoga poses, put your phone on silent — and you still can’t drift off. What’s a wired, 21st-century New Yorker to do?

Keep trying new gadgets, sipping new mocktails and popping new pills until you find your secret knockout formula, say the experts. And while you’re at it, make sure you’re cocooned in silkiness and slathered with an overnight miracle cream so you awaken crease-free, Sleeping Beauty.

With no fewer than five aromatherapy pillow mists in its arsenal, all of which are backed by clinical studies with more than 900 participants, the UK-based wellness brand This Works is on a mission to help us nod off and stay asleep until we’ve logged enough hours to perform at our peak.

“Using brain imaging and other neuroscience protocols, we have been able to identify specific oils, blends and concentrations that can help regulate the nervous system,” says Anna Persaud, This Works’ CEO and biochemist. “Each of the products is at least two years in development as we move through a robust scientific process.”

Also put through the research wringer: Helight Sleep. The patented red-light therapy, a cute little tabletop gizmo that was designed to help you fall asleep faster and stay asleep longer, was three years in the making, and developed with experts from the fields of sleep, light, medicine, physics and engineering.

Parked on your nightstand, the Helight emits a precise, 630-nanometer wavelength of red light for 14 minutes. Then over the next 14 minutes, it gradually fades and powers down on its own.

“Twenty-eight minutes is the average sleep-onset time,” says Greg Bonnier, vice president of Helight USA. “However, we knew it couldn’t simply shut off after that period, as the sudden change in luminosity could wake you back up. We tend to forget that we’re animals, but our brains haven’t. They can perceive a sudden change as a potential danger and wake you up as a way to defend yourself.”

If gobbling pills or chewing gummies is more your speed, New York-based longevity and regenerative medicine doc Neil Paulvin offers his patients a few solid guidelines: Steer clear of prescription sleep meds, run every over-the-counter supplement you’re considering past your primary care physician to ensure it won’t interact with anything else you’re taking, and only buy thoroughly tested products from reputable brands.

 One sleep supplement Paulvin particularly likes, Elmnt Triple Sleep Magnesium L-Threonate, was created by neuroscientist Andrew Huberman. “It combines magnesium L-threonate with theanine and apigenin to help calm and unwind a busy mind while promoting restful sleep with no grogginess the next day,” he says.

Once you’ve landed on a safe over-the-counter sleep aid that works for you, don’t overthink it. “People’s belief in the effectiveness of a supplement can sometimes lead to a perceived improvement in sleep,” says Paulvin. “But that doesn’t mean the supplements are ineffective.”

Best new sleep products to shop

Silk sleep mask in “Purple Martini,” $79 at Drowsy

Satin pillowcase (2 pack), $18 at Kitsch

Weighted silk eye pillow and cooling gel eye mask set, $20 at Asutra

Pure Rest Wellness Oil, $85 at Uma

Beauty Zzzz blackberry gummies, $26 at Hum

Sleep drink in “White Peach Tea” (4 pack), $16 at Blue Bear

Bordeaux Cherry Sleep Gummies, $69 at Equilibria

Pro-Collagen Night Cream, $169 at Elemis

Lotus Youth Preserve Resurfacing Dream Serum, $68 at Fresh

Sleep night light, $139 at Helight

Grass Nuit Rebirth Retinoid evening skin treatment, $135 at Muri Lelu

Overnight Hand Hydration Mask, $38 at Paume

Deep Sleep pillow spray, $30 at This Works