Are the cola wars poppin’ again? Coca-Cola announced it will soon roll out its first new permanent flavor in more than three years — a “spiced” variation of its original recipe. The Atlanta-based soda giant says that the sure-to-be Dr Pepper rival “blends the iconic taste of Coca-Cola with a burst of refreshing notes from … Read more
On Wednesdays, we wear e.l.f. makeup. The new “Mean Girls” musical movie has come under fire on TikTok for its high amount of product placement — especially featuring e.l.f. cosmetics. Viewers have taken to the social media platform to fume over the seemingly two-hour advertisement for the brand. “POV: The whole ‘Mean Gils’ movie,” one … Read more
Young influencers are losing it over the harsh realities of everyday working life once you finish your degree. A college graduate, Alison, has caused a stir online by complaining that she earns more now at her waitressing job than she will when she takes an entry-level position in her chosen career. She explained while drinking … Read more
It was a giant step for the “Barbie” marketing team. Fans on Twitter went wild after Warner Bros. released a massive version of the iconic Mattel doll wearing her black and white bathing suit and sunglasses on Monday. The video, which has since received nearly 410,300 views, shows the doll ripping open the plastic cover … Read more
Less is more, right? At just 24, a young millionaire is touting his best-kept secret to success – and it doesn’t involve countless hours and “working hard.” Lucas Lee-Tyson said he harnessed the power of the internet since he was a teen, finding ways to rake in some extra cash. At 13, he was marketing … Read more
Do the hustle! Madi Coleman dropped out of college to make TikTok videos, but she’s not an influencer — or broke. Coleman works 20 hours a week and earns $10,000 a month as a user-generated content creator. “Brands pay UGC creators to create videos with their product, for the brand to post on their own … Read more
Looking back at the poor box office performance of her 2019 “Charlie’s Angels” reboot, Elizabeth Banks has some regrets about the film’s marketing. “I wish that the movie had not been presented as just for girls, because I didn’t make it just for girls,” Banks told The New York Times. “There was a disconnect on … Read more
Ernestus Tyminas felt “stuck” in his role as marketing manager at a newspaper in Colorado Springs, Colorado. So he requested a two-month vacation to backpack through Asia, he said, landing in Beijing in January 2019. “The first day … I meet this,” he said, pointing to Darina Karpitskaya, sitting next to him. The couple, speaking … Read more