‘The Devil Wears Prada 2’ marketing mania turns popcorn and Diet Coke into haute couture

‘The Devil Wears Prada 2’ marketing mania turns popcorn and Diet Coke into haute couture

Collaborations? For a movie premiere? Groundbreaking. The highly anticipated sequel to the beloved movie “The Devil Wears Prada” releases in theaters today, May 1, and fans can’t get enough. To celebrate, a wide range of food brands, restaurants, movie theaters and so on have released collabs or movie-inspired products. Gird your loins. If you’re thinking … Read more

The surprising way colors get their beautiful, ridiculous names

The surprising way colors get their beautiful, ridiculous names

Lexicographer Kory Stamper’s new book, ” Truel Color,” was inspired by the wild, poetic color definitions in Webster’s Third Dictionary. These unique definitions were crafted by scientists I.H. Godlove and his wife Margaret Godlove. The US sought color standards after WWI, leading to a “color boom” and dictionary inclusion. It was the third definition of … Read more

Sorry, haters —Timothée Chalamet’s genius ‘Marty Supreme’ marketing campaign worked

Sorry, haters —Timothée Chalamet’s genius ‘Marty Supreme’ marketing campaign worked

Has Timothée Chalamet lost his damn mind?! That’s been the hot topic of the winter movie season, as the star’s promotional antics for “Marty Supreme” have gotten progressively loonier.  And responses to Cirque du Timmé, which sources told The Post was influenced by girlfriend Kylie Jenner, have run the gamut — from tickled to bewildered … Read more

Actor Josh Brolin praises Trump as marketing ‘genius,’ says he knows president as ‘different guy’

Actor Josh Brolin praises Trump as marketing ‘genius,’ says he knows president as ‘different guy’

Actor Josh Brolin called President Donald Trump a “genius” in marketing during an interview on Saturday, as he pushed back on the notion that the president was going to remain in office after his term is up. “I’m not scared of Trump, because even though he says he’s staying forever, it’s just not going to happen. And … Read more

Stephen A. Smith seems to be exempt from ESPN ending talent’s marketing of shady app

Stephen A. Smith seems to be exempt from ESPN ending talent’s marketing of shady app

The Worldwide Leader is telling its talent — almost all of it — to end any marketing connection to a suspicious app backed by a company facing a federal lawsuit.  ESPN higher-ups directed Dan Orlovsky, Kendrick Perkins, Mina Kimes and Laura Rutledge to end any marketing relationships with Papaya Gaming’s solitaire app, Front Office Sports … Read more

Kim Kardashian’s ‘obscene’ new SKIMS thong is a shocker — but is she a genius or just plain gross?

Kim Kardashian’s ‘obscene’ new SKIMS thong is a shocker — but is she a genius or just plain gross?

Kim Kardashian doesn’t beat around the bush. She slaps a price tag on it.  As pop culture’s premier provocateur, the SKIMS bigwig, 44, is now peddling panties spangled with synthetic pubic hair in a variety of colors, lengths and textures.  And the fuzzy, buzzy undies — crowned the Ultimate Bush micro string thong — have set … Read more

James Bond’s signature weapon erased by Amazon Studios in short-lived campaign, igniting backlash

James Bond’s signature weapon erased by Amazon Studios in short-lived campaign, igniting backlash

Amazon Studios removed all traces of guns from promotional material for the James Bond franchise and then quietly took the new artwork down after receiving fan backlash. The gun-free thumbnails for “Dr. No,” “GoldenEye,” “A View to a Kill” and other titles were later replaced with movie stills, according to Variety. However, Amazon Studios UK selected images … Read more

‘Wheel of Fortune’ player Christina Derevjanik wins historic $1.035M — in front of her boss

‘Wheel of Fortune’ player Christina Derevjanik wins historic .035M — in front of her boss

A Connecticut woman spun her way into “Wheel of Fortune” history! Contestant Christina Derevjanik won a $1,035,155 cash prize — the largest payday in the iconic game show’s history — in front of her boss during Tuesday’s episode “I have no words!” Derevjanik exclaimed when she won. Christina Derevjanik won a $1,035,155 cash prize on … Read more

FDA sends warning to 5 sunscreen brands including Supergoop — why they could be pulled from shelves

FDA sends warning to 5 sunscreen brands including Supergoop — why they could be pulled from shelves

Some of the summer’s hottest beauty products just got burned.  “Beware of sunscreen products in mousse form because they might not be effective,” the Food and Drug Administration cautioned in a post on X this week.  The alert follows a wave of warning letters the agency sent to Supergoop!, Vacation Inc. and three other popular … Read more

Cloaked, hook-handed figure is terrorizing NYC: Mystery madman or marketing ruse for ‘I Know What You Did Last Summer?’

Cloaked, hook-handed figure is terrorizing NYC: Mystery madman or marketing ruse for ‘I Know What You Did Last Summer?’

This ‘maniac’ wants to kill it — at the box office.   An apparently cutting-edge ad campaign for the latest installment of the “I Know What You Did Last Summer” franchise is terrifying New Yorkers from Coney Island to Manhattan. The dead ringer for the villain in the 1997 slasher flick — long black cloak, rubber boots, … Read more

Amanda Seyfried slams ‘Jennifer’s Body’ marketing team who ‘ruined’ the film

Amanda Seyfried slams ‘Jennifer’s Body’ marketing team who ‘ruined’ the film

Amanda Seyfried is pointing fingers. In a new GQ interview, the 39-year-old actress revealed who she blames for “Jennifer’s Body” flopping at the box office when it came out in 2009. “If the critics criticize anything, it would be the marketing. The marketing sucked, it just did,” she said. “And we all agree.” Megan Fox, … Read more

Dave Portnoy shreds Mike Tyson vs. Jake Paul: ‘Greatest con-job marketing’ ever

Dave Portnoy shreds Mike Tyson vs. Jake Paul: ‘Greatest con-job marketing’ ever

Dave Portnoy can’t stop thinking about Friday night’s fight — both admiringly and begrudgingly. “It was the greatest … I called it con-job marketing, but I would do it if I were either of them, Barstool’s founder said on an episode of the “BFFs” podcast released Wednesday. “Jake got $40 million, Tyson got $20 million. … Read more

Chiefs president stirs theory Travis Kelce, Taylor Swift dating is ‘a marketing strategy’ in TV interview

Chiefs president stirs theory Travis Kelce, Taylor Swift dating is ‘a marketing strategy’ in TV interview

Chiefs president Mark Donovan was quick to put an authentic sticker on Travis Kelce and Taylor Swift’s relationship when he was asked about her impact on the growth of the team’s fan base. During a Wednesday appearance on CNBC’s “Squawk Box,” Donovan declared that the couple’s romance is completely legitimate even if it’s paid dividends … Read more

Empowering or sexist? Lingerie ad featuring female Olympians in black bras, skimpy panties sparks debate

Empowering or sexist? Lingerie ad featuring female Olympians in black bras, skimpy panties sparks debate

This lingerie campaign has people’s panties in a twist. Bra brand Bluebella is facing backlash for its latest ad campaign, featuring three players from Great Britain’s women’s Olympic rugby team clad in lacy lingerie. The campaign, titled “Strong Is Beautiful,” shows Celia Quansah, Ellie Boatman and Jasmine Joyce dressed in black bras and underwear as … Read more

Giant dragon balloon spotted on Empire State Building for latest ‘Game of Thrones’ prequel marketing stunt

Giant dragon balloon spotted on Empire State Building for latest ‘Game of Thrones’ prequel marketing stunt

A giant green dragon balloon appeared to be wrapped around the Empire State Building Sunday morning in the latest stunt to promote the upcoming second season of HBO’s Game of Thrones prequel “House of the Dragon.” Stunning images of the massive creature began popping up on X Sunday morning — one day after the Empire … Read more

I’m a millennial boss — after firing half my staff, I finally found the key to success

I’m a millennial boss — after firing half my staff, I finally found the key to success

She’s so boss. When her marketing agency suffered a $65,000 tax debt, Maddy Birdcage fired half of her employees and started from scratch. Birdcage, 34, blamed her own micromanagement. Now, the millennial boss lets her employees make their own schedule and wear what they want — plus, she’s vowed to treat them to private yacht … Read more

Experts break down ‘healthy’ food labels — some are just marketing ploys

Experts break down ‘healthy’ food labels — some are just marketing ploys

There’s healthy, and then there’s “healthy.” Labels promising “all-natural,” “organic,” “naturally grown,” “non-GMO” and “free-range” ingredients inform shoppers that the food they’re about to consume is certifiably healthy. Or is it? National Geographic broke down some more common terms on heath food packing to help demystify the health food shopping experience.  Organic For something to … Read more

The sneaky reason supermarkets put fruits and vegetables at the front of the store revealed

The sneaky reason supermarkets put fruits and vegetables at the front of the store revealed

Have you ever pondered the universal layout of supermarkets? Ingenious designers are behind it, subtly enticing you to walk through each aisle and fill your trolley without even realizing it.  Consider this a gentle nudge to bring your shopping list to the supermarket consistently. Reeves Connelly, who studied architectural design at the Pratt Institute, shared: “The amount of thought that goes into … Read more

Ozempic, weight-loss drugs target angry body-positive influencers for marketing: ‘F–k all the way off!’

Ozempic, weight-loss drugs target angry body-positive influencers for marketing: ‘F–k all the way off!’

“It’s an affront for people who have worked so hard to come to a place of body acceptance or body appreciation and debunk diet culture.” Source link #Ozempic #weightloss #drugs #target #angry #bodypositive #influencers #marketing