Consumer confidence plummeted to record low this month, study reveals — though spending shows a glimmer of hope

Consumer confidence plummeted to record low this month, study reveals — though spending shows a glimmer of hope

Consumer confidence across the United States plunged to an all-time low this month, as Americans grapple with anxiety over the war in Iran, new data revealed.  The University of Michigan’s long-running Survey of Consumers tracks how Americans feel about the economy, their personal finances and spending — shaped by factors like inflation, the cost of … Read more

Inflation inspires ‘underconsumption-core’ on social media: ‘Bragging that you’re not influenced’

Inflation inspires ‘underconsumption-core’ on social media: ‘Bragging that you’re not influenced’

An influencer’s raison d’etre is influencing their followers to buy stuff — usually on behalf of a paying sponsor. That’s why it’s so surprising that “underconsumption-core,” an increasingly popular trend in which people boast their under-spending, has emerged as a rebuttal to influencer culture. “TikTok has turned almost everything into an opportunity for consumerism,” beauty … Read more

Nearly every American has seen their cost of living increase — here’s how they’re handling the hike

Nearly every American has seen their cost of living increase — here’s how they’re handling the hike

Nearly nine in 10 Americans have seen their cost-of-living increase over the past five years, and a new study has found it’s having a massive impact on how they’re shopping, particularly online. The poll of 2,000 U.S. adults found consumers now spend the most on groceries (35%), clothing (27%) and home goods (17%) when shopping … Read more

I’m a Walmart employee — here are 8 ways to save money and time shopping there

I’m a Walmart employee — here are 8 ways to save money and time shopping there

People of Walmart, listen up. A nine-year employee of the superstore’s shipping department is sharing eight pro tips on making the most of your shopping and savings. The advice follows the news that recent Walmart shoppers may be entitled to up to $500 after a $45 million lawsuit was settled regarding customers being overcharged. Speaking … Read more

Gobble, gobble, hey! Thanksgiving dinner will cost a lot less this year — here’s why

Gobble, gobble, hey! Thanksgiving dinner will cost a lot less this year — here’s why

Here’s some delicious news we can all be grateful for. After years of household budget-smashing inflation, American families can finally expect to catch a break on the cost of the traditional Thanksgiving turkey this year. The news is certainly something to gobble about after last year’s struggle at the supermarket, where bird prices flew 75% … Read more