Exclusive | A zero-proof festival, a members-only booze-free club and a hot new bar from a reality star are fueling NYC’s sexy alcohol-free movement

Exclusive | A zero-proof festival, a members-only booze-free club and a hot new bar from a reality star are fueling NYC’s sexy alcohol-free movement

Booze no more. Squeezing “alcohol free” and “festival” into the same sentence could be a head-scratcher, but the Big Apple is set to host its first-ever booze-free bonanza in Chelsea this Saturday. Living life without alcohol or simply practicing moderation is more than just a lifestyle; it’s a movement that has exploded across the city. … Read more

High-protein foods, alcohol-free drinks top list of health trends

High-protein foods, alcohol-free drinks top list of health trends

As Americans become increasingly health-conscious, their online grocery orders are showing a shift toward more nutritious food choices.  That’s according to Instacart, which recently revealed new dietary trends based on customers’ purchase and search data. Using data from 2023 to 2024, the online grocery delivery platform calculated a 39% uptick in searches for “high protein,” as … Read more

Alcohol-free beer is gaining popularity — even at Oktoberfest

Alcohol-free beer is gaining popularity — even at Oktoberfest

MUNICH — The head brewmaster for Weihenstephan, the world’s oldest brewery, has a secret: He really likes alcohol-free beer. Even though he’s quick to say he obviously enjoys real beer more, Tobias Zollo says he savors alcohol-free beer when he’s working or eating lunch. It has the same taste but fewer calories than a soft … Read more

Parents mad after alcohol-free Prosecco served at teen’s birthday: ‘Intro to toxic mommy wine culture’

Parents mad after alcohol-free Prosecco served at teen’s birthday: ‘Intro to toxic mommy wine culture’

Prosecc-no. With the rise of mocktails and alcohol-free beverages as an alternative for those trying to cut back on drinking, whether or not those under 21 years old can legally consume these non-alcoholic drinks comes into question. One mom was faced with this question when her 13-year-old daughter came back from a friend’s birthday party … Read more