Exclusive | Schmear showdown! Midtown block is NYC’s bagel battleground with three nearby shops all drawing massive, chaotic crowds

Exclusive | Schmear showdown! Midtown block is NYC’s bagel battleground with three nearby shops all drawing massive, chaotic crowds

From schmattes to schmears in the Garment District. NYC and bagels go hand in hand. And while doughy shops are churning out shiny crust and chewy bites on practically every corner, there is one short, heavily trafficked Midtown stretch that has become one of the Big Apple’s most unexpected bagel battlegrounds. On West 35th Street between … Read more

It’s National Bagel Day — here’s all the deals and freebies rounded up for 2026

It’s National Bagel Day — here’s all the deals and freebies rounded up for 2026

If you love bagels a whole lox, this is the holiday for you. Today, Jan. 15, is National Bagel Day, and bagel shops nationwide are rolling out deals and freebies for customers to celebrate. Here’s everything you knead to know about what you can get for the foodie holiday. Bagel Boss Bagel Boss is offering … Read more

Martha Stewart upsets bagel purists with her ‘unhinged’ approach to breakfast: ‘Put her back in jail’

Martha Stewart upsets bagel purists with her ‘unhinged’ approach to breakfast: ‘Put her back in jail’

Martha Stewart has embroiled herself in a hole new controversy. Bagel etiquette is a religion to natives of the New York City metro area — which is why the Jersey City-native is being ordered to “repent for [her sins.” While some choose to eat their bagel like a sandwich and others opt for an open-face … Read more

Exclusive | Schmear campaign! The ‘best’ bagel shop in America isn’t in New York, it’s in Texas — worse, the judges were mostly New Yorkers

Exclusive | Schmear campaign! The ‘best’ bagel shop in America isn’t in New York, it’s in Texas — worse, the judges were mostly New Yorkers

Wait — what the hole? Brace yourselves, New York — according to the experts, the best bagels are no longer boiled and baked in the Big Apple, but in Texas. The shock schmear on Gotham’s reputation as a leading carb capital came courtesy of a panel of judges at the 2025 BagelFest, held at CitiField in Queens over … Read more

Bagel shop sparks huge backlash over its lazy schmear technique: ‘Downright diabolical’

Bagel shop sparks huge backlash over its lazy schmear technique: ‘Downright diabolical’

A New Jersey bagel shop is being schmeared online for its cream cheese placement on a woman’s bagels. A New York City-based influencer posted a video on TikTok earlier this month showing her 55.7K followers their abysmal breakfast from Bella’s Bagels in Seaside Park, New Jersey — racking up 25 million views and countless infuriated … Read more

This is the best breakfast sandwich in New York, according to real New Yorkers — and it’s not even on a bagel

This is the best breakfast sandwich in New York, according to real New Yorkers — and it’s not even on a bagel

Eat your hearts out, breakfast purists. The best sandwich for the morning in New York state isn’t the classic bacon, egg and cheese roll. It’s not even served on a bagel. Chowhound — a food website — listed the best breakfast sandwiches in every state based on Yelp reviews, Reddit threads, and community forums “to … Read more

The top 10 bagel shops in New York revealed in new Yelp poll: ‘It’s an art’

The top 10 bagel shops in New York revealed in new Yelp poll: ‘It’s an art’

New York is synonymous with good bagels. People come from all around the world to try the famous breakfast staple and locals judge one another harshly on their go-to order, which is why Yelp has now compiled a list of the top 10 bagel stores across the state. While plenty of bodegas and cafes serve … Read more

Hole lot of hype as escargot-lovers race to get limited Dominique Ansel bagel in NYC: ‘Match made in heaven’

Hole lot of hype as escargot-lovers race to get limited Dominique Ansel bagel in NYC: ‘Match made in heaven’

It’s one shell of a take on a Big Apple staple. Crowds swarmed Dominique Ansel Bakery in New York City Saturday morning to get their hands on an escargot-schmeared bagel only on sale this weekend. Bagel lovers crawled out of bed early and queued up on Spring Street in Soho as early as 6 a.m. … Read more

Dominique Ansel has come up with the craziest bagel ever

Dominique Ansel has come up with the craziest bagel ever

Cronut creator Dominique Ansel has teamed up with SoHo’s PopUp Bagels to offer one shell of a take on a bagel and cream cheese.  This weekend only, Dominique Ansel Bakery (189 Spring St., SoHo) will be selling parmesan-and-gruyere cheese bagels paired with escargot schmear and a whole, shell-on snail. Pastry chef Dominique Ansel is known … Read more

NYC bagel experts launch schmear campaign over weird, no-hole bagel trend: ‘That’s just sacrilege’

NYC bagel experts launch schmear campaign over weird, no-hole bagel trend: ‘That’s just sacrilege’

Call it an an act of snack-rilege. Can a bagel without a hole be called a bagel? The question is tearing NYC’s boiled dough community apart after local stalwart Utopia Bagels decided to reinvent the bread wheel, releasing the city’s first-ever intentionally no-hole bagels earlier this month. From now until Feb. 12, the classic Whitestone, … Read more

I bought a bagel shop instead of going to college

I bought a bagel shop instead of going to college

Milo Klotzkin decided to skip college and make some real dough. Last spring, he was a senior at Jackson Memorial High in Jackson Township, New Jersey, making solid As and Bs. He was accepted at Monmouth University and planned to attend the private college to study finance with a minor in pre-law. But then, over … Read more

NYC bagel shop praised for denying West Coaster’s ‘scooped’ gluten-free bagel request

NYC bagel shop praised for denying West Coaster’s ‘scooped’ gluten-free bagel request

Lox him up and throw away the key. A Big Apple bagelry is being praised for refusing a TikToker from Los Angeles his troublesome alterations to the locally beloved breakfast. The trouble began when the unnamed shop allegedly would not fulfill fashion exec Taylor Offer’s request for a “scooped, gluten-free” bagel. “There’s nothing more stressful … Read more

We tried NY’s viral Doritos Bagel: ‘That’s gross where can I get one?’

We tried NY’s viral Doritos Bagel: ‘That’s gross where can I get one?’

We didn’t start the fire that sparked a heated debate about New York’s ultimate breakfast food — but are Doritos-laced bagels in Billy Joel’s homeland of Long Island a step too far? NY’s favorite carb has long been used as a de facto guinea pig for experimental flavors that range from Fruity Pebbles to spinach, topped with … Read more

‘Wheel of Fortune’ contestant blows answer, bagel fans revolt: ‘Absolute dimwit’

‘Wheel of Fortune’ contestant blows answer, bagel fans revolt: ‘Absolute dimwit’

A cheesy oversight almost cost a “Wheel of Fortune” contestant thousands in prize money. Angie Gautney, a teacher from North DeLand, Florida, appeared on Wednesday’s episode of the beloved game show, in which two tricky letters nearly separated her from taking home $7,300. All she had to do was fill in the correct letters during … Read more

What kind of bagel are you based on your zodiac sign?

What kind of bagel are you based on your zodiac sign?

National Bagel Day arrives on January 15 and as we are all imperfect circles harboring unfillable emotional holes there is perhaps no greater metaphor for the human condition than the humble bagel. According to Maria Balinska, author of “The Bagel: The Surprising History of a Modest Bread,” the origin of the bagel is hard to … Read more