Influencer trashed for apparently manipulating photo to flatten belly — with bizarre result: ‘OMG this is insane’

Influencer trashed for apparently manipulating photo to flatten belly — with bizarre result: ‘OMG this is insane’

An Australian influencer’s seemingly snatched selfie is now getting stretched online. Isabelle Mathers found herself at the center of an internet pile-on this week after fans accused the Zoomer of digitally flattening her stomach in a glam activewear post — with eagle-eyed critics pointing to what appeared to be distorted furniture in the background as … Read more

Haute Hamptons hangouts curated by fashion icon Rachel Zoe

Haute Hamptons hangouts curated by fashion icon Rachel Zoe

Celebrity stylist turned fashion mogul Rachel Zoe was born to be a Hamptonite. She’s alighted on the East End every summer of her life, and her aesthetic embraces the tony enclave. “Caftans all day, every day!” Zoe tells Alexa when asked to describe her Hamptons uniform. “I am basically in one-shoulder gowns, vintage Halston and … Read more

Eleventy’s modern made-in-Italy essentials are Hamptons must-haves

Eleventy’s modern made-in-Italy essentials are Hamptons must-haves

Eleventy fashion looks effortless, but a lot of thought goes into every piece.  That’s one reason co-founder and creative director Marco Baldassari calls it “smart luxury.” Take the brand’s clever-as-can-be linen joggers. With adjustable drawstrings tied at the waist, they look casual and cool. But when the drawstrings are pulled through eyelets and hidden inside, … Read more

Controversial liquid touted by biohackers may help hair grow — and prevent thinning caused by GLP-1s

Controversial liquid touted by biohackers may help hair grow — and prevent thinning caused by GLP-1s

Balding might make you blue — but this news won’t.  A recent study suggests that a controversial liquid popular in biohacking and wellness circles could support scalp health and hair growth.  Researchers say the substance may even hold promise for GLP-1 users with thinning crowns, a frustrating side effect that’s become increasingly common as the … Read more

Exclusive | Sephora Summer Club poolside pop-up blends luxe hospitality with sunny Mediterranean vibe

Exclusive | Sephora Summer Club poolside pop-up blends luxe hospitality with sunny Mediterranean vibe

Brooklyn is getting a taste of the luxury summer brand activations typically reserved for the Hamptons or South of France. Sephora Summer Club is launching its first-ever poolside activation, which runs from Friday, May 22, to Labor Day, Sept. 7, blending beauty, hospitality and wellness into an immersive seasonal experience. The first-ever Sephora Summer Club … Read more

Sailor Brinkley Cook on her beloved Hamptons, the pressures of inherited fame and goal of uplifting others

Sailor Brinkley Cook on her beloved Hamptons, the pressures of inherited fame and goal of uplifting others

She doesn’t want to be known as a “nepo baby” and would probably shudder at the thought of being called a “Gen Z socialite.” But model-content creator Sailor Brinkley Cook is an influencer — and she hopes to be a positive one. “I like to think of myself as mayor of the Hamptons,” she tells … Read more

Haute dog couture! NYC pups adorably pose in luxe Met Gala-inspired looks at annual Pet Gala

Haute dog couture! NYC pups adorably pose in luxe Met Gala-inspired looks at annual Pet Gala

Forget the Met Gala — the real fashion moment of the season had four legs, wagging tails, and enough attitude to make Anna Wintour blink twice. On Monday, May 18, New York’s most stylish pups (and their very patient humans) descended on Midtown for the third annual Pet Gala — a full-on canine couture takeover … Read more

The unexpected health benefits of a ‘hockey butt’ — and how to get it

The unexpected health benefits of a ‘hockey butt’ — and how to get it

Boys like big butts, and they cannot lie. Thanks to shows like “Heated Rivalry,” which gave ample screen time to the derrière, men aren’t aiming for washboard abs or bulging biceps at the gym — it’s all about thick thighs and a “hockey butt.” The obsession with a bootylicious behind extends beyond aesthetics. Turns out … Read more

‘Uniboob’ is a real medical condition — who’s likely to get it

‘Uniboob’ is a real medical condition — who’s likely to get it

For some, the dreaded “uniboob” isn’t just a side effect of a too-tight sports bra or a fashion mishap that resolves once you get home. In rare cases, it’s a real medical condition that can alter the natural shape of the chest, sometimes merging what are typically two distinct breasts into a single, continuous mound. … Read more

Exclusive | NYC hotties vie for a spot in Victoria’s Secret 2026 runway show: ‘One of my biggest dreams’

Exclusive | NYC hotties vie for a spot in Victoria’s Secret 2026 runway show: ‘One of my biggest dreams’

It’s no secret that Sarah Grossi wants wings.  The Big Apple transplant, a 22-year-old native of Massachusetts, flew the coop from New England to New York with a singular goal — to slay amongst the Angels in the Victoria’s Secret Fashion Show.  “It’s one of my biggest dreams,” Grossi, a 2026 NYU grad, exclusively told … Read more

New Yorkers create encampment for $400 fad watch — filled with paid line-sitters and a shocking overdose

New Yorkers create encampment for 0 fad watch — filled with paid line-sitters and a shocking overdose

By Thursday evening, the line outside the Times Square Swatch store resembled a small roadside encampment. Not an unusual sight for anyone in the resale game, looking to make a hefty profit in the aftermarket off a coveted release. Nearly half the block between Seventh and Eighth avenues was scattered with foldable camping chairs resting … Read more

Skin cream sold on Amazon recalled over deadly bacteria risk

Skin cream sold on Amazon recalled over deadly bacteria risk

It’s enough to make your skin crawl. The FDA is warning consumers about the nationwide recall of a popular eczema cream that could be contaminated with a deadly bacterium. MG217 Multi-symptom Treatment Cream & Skin Protectant Eczema Cream is being recalled by Wisconsin-based Pharmacal because it may be contaminated with Staphylococcus aureus, also known as … Read more

Exclusive | Barter boom: Cash-strapped New Yorkers are trading beauty services — no cash, no credit, no problem

Exclusive | Barter boom: Cash-strapped New Yorkers are trading beauty services — no cash, no credit, no problem

In 2026, money talks — but increasingly, so does a blowout, a brow tint, or a fresh set of lashes. Across social media feeds and salon chairs nationwide, a very ancient idea is making a very 2026 comeback: bartering.  Only this time, it’s not barley for labor or tools in Mesopotamia — it’s eyelash extensions … Read more

Are you stressing out your strands? Research reveals the best way to brush your hair to prevent split ends

Are you stressing out your strands? Research reveals the best way to brush your hair to prevent split ends

Knotty girls could face a brush with disaster.  Hair maintenance is an all-too-important, albeit tricky form of self-care that, if mishandled, could leave folks with spilt ends, warns a new, hair-raising report.  Rather than traumatizing one’s tresses with excessive heat — which causes hair to become brittle — followed by immediate brushing, researchers from the University of Dublin suggest … Read more

Exclusive | American wedding dresses are so expensive, I flew to Asia to buy mine — and still saved $12K

Exclusive | American wedding dresses are so expensive, I flew to Asia to buy mine — and still saved K

Ginny Deaza isn’t going over budget for her October 2027 wedding gown. She’s going overseas.  But rather than packing a bag, hopping a flight, and pounding foreign pavement for the luxe dress of her dreams, the bride-to-be and her offshore couturiers are remotely creating a cost-friendly masterpiece via virtual fittings and artificial intelligence chatbots.   Ginny … Read more

Popular makeup brand co-founder renounces fortune from $3B business to become Catholic priest

Popular makeup brand co-founder renounces fortune from B business to become Catholic priest

He’s God a new gig.  Scott-Vincent Borba, the co-founder of e.l.f. Cosmetics has ditched the multimillion-dollar high life of hobnobbing with the hot likes of Paris Hilton and Kim Kardashian to pursue priesthood.  Donating his entire fortune — including cash, cars and a cushy California beach house — to charity, the “Father” to-be denounced his lavish lifestyle … Read more

The real deal: A new report from the Natural Diamond Council shows sales booming

The real deal: A new report from the Natural Diamond Council shows sales booming

Fine jewelry consumers see bright futures. Per a recent Ipsos/De Beers survey, a whopping 43% of women and 55% of men anticipate purchasing or receiving natural diamond jewelry over the next two years. That optimism is translating into sales. The Natural Diamond Council saw a 2.1% growth in natural diamond sales by specialty retailers in … Read more

Va-va vintage: London Jewelers searches the globe for heritage treasures  

Va-va vintage: London Jewelers searches the globe for heritage treasures  

Vintage jewelry is having a moment. Just look at the most recent Oscars red carpet, where dozens of celebs topped off their gowns with old gems, like Elle Fanning in a spotlight-stealing diamond choker from 1903, or the dozens of dudes sporting antique brooches affixed to their tuxedo jackets. “There’s a demand for vintage and … Read more

Suck now, plump later: People are ‘fat banking’ for future plastic surgery — but it’s risky

Suck now, plump later: People are ‘fat banking’ for future plastic surgery — but it’s risky

Body bank. Cosmetic surgeons are increasingly fielding requests for “fat banking,” with patients planning for the future with a literal pound of flesh. “Fat banking is the process of removing a patient’s own fat, typically through liposuction, and then freezing and storing it for potential use in future cosmetic procedures,” Dr. Claudia Kim, board-certified cosmetic … Read more

Foreskin reconstruction is dividing penis doctors — inside the promises and pitfalls

Foreskin reconstruction is dividing penis doctors — inside the promises and pitfalls

Every so often, Dr. Laurence Levine fields a phone call from a circumcised man desperate to restore his penis to its original glory. Levine, a board-certified urologic surgeon in Chicago, said he does a “fair amount of penile cosmetic surgery,” but he doesn’t replace foreskin lost to circumcision. “A man should be happy … with … Read more