Maybelline woke-ifies its iconic jingle with first major change in 35 years — and fans aren’t buying it
Maybe, we’re over it. Maybelline has just revamped its iconic tagline after over three decades. The “Maybe she’s born with it. Maybe it’s Maybelline” jingle has been stuck in the heads of TV watchers and makeup wearers since the ’90s — but customers will need to memorize a new, slightly more confusing one. Along with … Read more