Pizza Hut’s Book It! reading program going strong at 40 — just no more cool badges (but they’re $5 on Ebay)
They took a pizza our hearts. Pizza Hut’s beloved pro-reading program, Book It! turns 40 this month — with over 70 million kids eagerly participating since 1984, the New York Times reported. Well-known to Gen Xers and older Millennials — basically, anybody old enough to remember when books didn’t have to compete with social media — Book … Read more